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Instagram adds new feature for live video broadcasts

Instagram is a mobile, desktop, and Internet-based photo-sharing application and service that allows users to share pictures and videos either publicly or privately. It was created by Kevin Systrom and Mike Krieger, and launched in October 2010 as a free mobile app exclusively for the iOS operating system. 

Instagram has launched a new feature that lets users manipulate face features while sharing live video. 

The feature allows users to add animated visual effects to live videos, such as sunglasses, a rainbow or even a cloud casting shade.

The filters were introduced in May, but could only be used for videos and photo that were taken and then subsequently posted. 

But over the next few weeks, Instagram will roll out the feature for live videos globally.

Instagram’s recently introduced filter feature has a striking similarity to Snapchat’s filters.

To use face filters in a live video, tap the face icon in the bottom right corner before or during a broadcast.

Tap any filter to check out a new look and try out the filter. 

The new sunglasses face filter is available exclusively in live video for the next week, and the the user can tap to change the scenery reflected in their lenses. 

When the broadcast has ended, a replay can be shared to your story, or you can choose ‘Discard’ and the live video will disappear from the app as usual.  

For photos and videos, Instagram’s filters work with a friend, like Snapchat, and also work using the front- or back-facing camera.

You can then send them to friends through Instagram Direct or add them to your story.

In May, Instagram also rolled out more creative tools in the camera.

You can make videos that play in reverse with ‘Rewind,’ a new camera format next to ‘Boomerang’ and ‘Hands-Free.’ 



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