April 20 (or 4/20) is celebrated as ‘Cannabis day’ in USA and Canda by thousands of Cannabis users. Tens of thousands of Americans gather around the country to celebrate a drug that remains illegal in the US: marijuana or Ganja. Major rallies occur across the country, particularly in places like Colorado and California, where marijuana is legal.
But this year, the global cannabis suppliers struggled to keep pace with Saturday’s demand, the largest ever 4/20 day. Suppliers in the United States, where recreational cannabis is legal in 10 states and Canada, where the drug was decriminalized for recreational needs last year, reported problems with meeting orders for what is called Black Friday.
The largest Cannabis delivery application, ‘Eaze’, collapsed under the weight of demand on Saturday. Online dispensaries for cannabis Nag and Chill also suffered from difficulties throughout the day.
Eaze steadily collapsed shortly after launching a “happy hour,” with free delivery in California, and a 20% discount on cannabis products in other countries. “We know that Eaze.com faces intermittent bouts and has all the hands on deck stuff to keep up with demand,” the company said on Twitter. “Thank you for your patience.”
“The volume was unprecedented – cannabis has definitely gone through the mainstream,” Aisee spokeswoman said. “The lines to California’s dispensaries were outside the door.”
The annual celebration, dating from the 1990s, has been abducted by big brands who want to earn money. Pizza Hut, the Ben & Jerry Ice Cream and the Lyft-sharing company Lyft this year made promotions.