Royal Challengers Bangalore on Friday unveiled its new logo ahead of the upcoming season starting March 23.
The club said the new logo design, which features a lion, “embodies the bold and fearless attitude” of the side.
Speaking on the launch of the new visual identity, Sanjeev Churiwala, Chairman of Royal Challengers Bangalore, said, “The elements in the logo is a commitment to continuously entertain and engage with fans who are the force behind Royal Challengers Bangalore.
“We believe a change in identity for the club was necessary to effectively live and breathe this vision and celebrate the passion for cricket and playing bold,” he added.
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